Gaia Shop and Studio is a retail store selling original art, prints, jewelry, clothing and more. The stores core values and brand are inspired by Gaia the Greek goddess of the Earth. The store focuses on supporting small female artists and fostering a low waste store that is eco-friendly. A complete brand identity was created for Gaia including logo, social media campaign, gift bag, and gift card.
Gaia Shop and Studio
Branding . Packaging . Social Media
Gift Bag
The illustration included on the gift bag is heavily inspired by Greek art and symbolism.
Gift Box
The gift box was designed in a more minimalist style to contrast the maximalist design of the bag.